Marketing Management Essay Example | Topics and Well Written Essays - 2500 words - 1

Marketing Management - Essay Example Moreover, the promotions presented by the management of Coca-Cola for the drinks are also quite fascinating and effective for the individual that acted as a boon for the growth and development of the organization in the market of North Korea as compared to other rival players (The Coca-Cola Company, 2013). Customer Analysis From the below presented graph, it might be clearly described that, Coca-Cola mainly targets the young generation of the country of North Korea with extreme consciousness for the health and hygiene. Moreover, the refreshing drink of Coca-Cola is mainly preferred by the age groups within 15-35 years among others as it serves as the best companion in parties, festivals, occasions and many others. And also the drink might be consumed by the individual of high to medium income groups along with a medium life style. Thus, it might be depicted that the drinks of Coca-Cola is mainly targeted to all the individual of the society with a proposition of ‘Healthy and re freshing drink’ among other rival players (The Coca-Cola Company, 2013). Objective and Strategies The prime objective of the organization of Coca-Cola is to offer best quality of drinks to the customers so as to retain its prosperity and loyalty within their minds. Apart from this, the organization of Coca-Cola also desires to offer most advantageous and refreshing drink so as to make it a value-added product in the market among other rival products. Only then, the desire to enhance the brand image and reputation of the organization might get enhanced and effective in future era. And the market share and profit margin of the organization might also get enhanced to almost 25% as compared to other rivals (The Coca-Cola Company, 2013). In order to make the objectives of the organization successful, the management might desire to implement varied types of strategies such as competitive growth policies and expansion survival strategies. These strategies might prove effective for t he organization thereby amplifying its brand value and market growth to a significant extent as compared to others. Along with this, by implementing expansion survival strategy, the organization might expand its products thereby improving the statistics of the organization in the market of North Korea. And it might also prove helpful in amplifying the brand value and market share in North Korean market (The Coca-Cola Company, 2013). Corporate Objectives The most essential requirement of any organization operating in this age is sustainability. This is because; it might help an organization to tackle varied types of challenging situations in an effective way as compared to many other existing rival players. Some of the objectives are stated below: Profit- presenting maximum extent of the returns to the shareholders thereby enhancing its foothold in the market of North Korea. Human resource- trained and experienced human resources need to be recruited within the organization so as to enhance the portfolio and reputation in North Korean m

Ethics of Means and Ends Assignment Example | Topics and Well Written Essays - 250 words

Ethics of Means and Ends - Assignment Example I will not allow my personal life get into the way of my duties as I am needed to stay focused on resolving all problems by ensuring the means to an end is based entirely on the truth, honesty and moral values. I will enforce the law cautiously without fear or favor and never use unnecessary force or violence. Moreover, I will not accept gratitude and or gifts as these are not ethically just. Lastly, I would be a leader, stay focused, conduct myself soberly, honorable and obey superior officials within the departments. Ethical issues involved with balancing means and ends in the criminal justice field include eradicating such incidences like police brutality, corruption, abuse of power, changing testimonies, planting evidence just to mention but a few. As a criminal justice profession, I aim to look into these issues and scrap them off the force. This I intend to do by installing and or revising the code of ethics. It is imperative to know that an understanding of ethics is of the essence to competent decision-making by leaders in criminal justice system. EI am convicted that leadership in the criminal justice system is founded on pure ethical dynamics. As a leader in this system, I aim to be an excellent example to my subordinates, as well as preach on the just ethical